Who Are We?

Rag Revolution is a sustainable fashion rental service aiming to empower women by giving them the opportunity to rent and wear their favourite brands. We saw a gap in the Irish market for a sustainable, eco-friendly and affordable way to wear something new for every occasion.

Our mission is to give every girl the opportunity to wear something new for every important event in her life without having to buy, wear it once and leave it in the wardrobe. You’ll never have the ‘wardrobe full of clothes, but nothing to wear’ issue again. We take one item of clothing and give a stylish community of women the opportunity to shine in it. This will dramatically reduce the impact on the environment while giving the renter more value for her money.

Consumers are actively seeking eco-friendly systems, retailers and designers - and we want to provide all three to meet the growing customer appetite for sustainable style. We provide a platform that meets the needs of the market and satisfies customer demands. Rag Revolution is fully committed to ensuring that our strategy benefits sustainable fashion and drives positive change within the fashion industry to benefit the environment.


Our Core Values

  • To provide quality fashion pieces to customers who can wear them for a fraction of the price.
  • To reduce the over-consumption of fast fashion by everyday consumers.
  • To reduce the impact fast fashion has on the environment by providing a sustainable rental platform.
  • To create a community of sustainably chic women who want new looks for each event without breaking the bank or the planet.